Outback Steakhouse (HK)

Overview

Outback Steakhouse, an Australian-inspired restaurant brand beloved worldwide, operates over 10 locations across Hong Kong, serving up bold flavors and generous portions in a laid-back, contemporary setting. Their iOS and Android membership app lets diners unlock exclusive discounts, collect points, and redeem rewards, enhancing the dining experience for regular guests.

To handle high traffic during promotions and ensure secure, seamless access, Outback Steakhouse uses passwordless SMS login powered by Authgear. This approach streamlines user onboarding and authentication, allowing members to enjoy benefits and manage their accounts effortlessly, even during peak campaign periods.

Reduce mobile phone verification drop-off rate:

• OTP autofill on mobile

Improve Signup Rate:

• Simple form fields

Re-activate inactive users:

• Combined login and signup form